Monza Lab. AI systems that help your business grow. With judgment.
Some of our projects.
Brands, stores, AI platforms and products of our own. Tap any of them to see the case.


















Let your brand grow without looking generic.
Artificial intelligence does the volume: photos, pieces and screens every week. Each one goes through creative direction before it ships. If it doesn't look like your brand, it doesn't go out.
Innovation that gets moving fast.
- StudioYour store, your ads, your customers and your WhatsApp, connected in one system that sells every day.soloioEleonora Morales
- PlatformsThe system your operation needs, with artificial intelligence inside: quote, sell, serve and measure in one place.Foreign tradeTravel
- SessionsWorkshops, bootcamp and one-on-one coaching to work with artificial intelligence on your own work.The afternoonBootcamp1:1In-company
- VenturesBrands and products of our own. That's where we first test what later reaches clients.MonzaHausBavarian EconsMonza Index
EdgarNavarro

Founder & Creative Director · Monza Lab
What works for one works for all.
I'm an industrial engineer. At KPMG I led the adoption of artificial intelligence in large companies. Today I build brands, stores and platforms, teach teams to work with artificial intelligence and have brands of my own: Bavarian Econs and MonzaHaus.
And the helmet? Monza comes from the racetrack: race cars, F1, speed. Lab, as in laboratory. Together: a fast lab, because I iterate fast.
I don't talk about AI. I use it.
Talks for companies, industry associations and universities. I never give the same talk twice: each one is designed for its audience, its industry and what they need to take away.





If you're curious, write to me.
Tell me what you're building.












