The house's online store, made to measure with its aesthetic and connected to the catalog.
Eleonora Morales
A fashion house that answers at any hour and publishes every piece without waiting for a photo shoot.
Circular fashionPre-owned luxuryColombia
Five things, working together.
A fashion advisor who answers at any hour, knows the inventory and puts the look together.
The brand's line, with a portal where the team sees every conversation and takes the ones that need a person.
A single customer base, from the store, WhatsApp and email, with what each one buys.
AI product photos for every new piece and posts for social media, with the brand's creative direction.
We design it, build it and run it.
- DesignsThe store, the shopping experience and the advisor's voice, with the house's aesthetic.
- BuildsThe website, the WhatsApp advisor, the customer base and the team portal, all connected.
- ProducesThe photos of every new piece and the social content, without setting up a shoot every time.
- RunsThe advisor and WhatsApp every day, and makes sure they answer well.
- MeasuresWhat sells, what customers ask and which conversations need a person.
Selling one-of-a-kind pieces without every sale depending on someone being available.
Every piece is unique.
In circular and pre-owned fashion nothing repeats: every garment needs its photo, its product page and its price before it can sell.
Customers ask at any hour.
The conversation lives on WhatsApp, and a size question at midnight is also a sale.
Several lines, one brand.
Circular, pre-owned, Colombian design and pieces from Paris had to feel like one house.
Six pieces, one operation.
Each piece works on its own, and connected they talk to each other. Tap any of them to see what it does and what it solves for the business.
In pink, the piece you are looking at and how it connects.
01 · Online store
Every line of the brand in one store.
The house's website, with its voice and its aesthetic, where every piece can be seen, paid for and shipped in the same purchase.
What it solvesCustomers buy on their own, from their phone, whenever they want.
02 · Catalog with AI photos
Every piece comes in with its editorial photo.
Product photos are made with artificial intelligence and art direction, following the brand's image rules. The team uploads the piece and it goes out ready to sell.
What it solvesA new piece goes live without waiting for a photo shoot.
03 · WhatsApp advisor
A fashion advisor who answers with the house's judgment.
She answers with the brand's styling method, helps put the look together and recommends pieces from the store. When a conversation needs a person, the team takes over.
What it solvesThere is always someone answering, even in the middle of the night.
04 · Customer base
Every customer, in one place.
Those who buy in the store, those who write on WhatsApp and those who get emails end up in the same base, with what each has bought and asked.
What it solvesThe team knows who buys and what sells.
05 · Social content
Campaigns and social posts, from the same system.
The photos and looks used on social media come from the same material that feeds the store, with the brand's creative direction.
What it solvesThe brand publishes at the pace it needs, without staging a production every time.
06 · Team portal
A dashboard so the team sees everything.
From a portal the team uploads new pieces, sees every WhatsApp conversation and takes the ones that need a person.
What it solvesOne team answers for the whole operation.
Everything connected, with artificial intelligence inside.
Each tool does its job; the system makes them talk to each other. In pink, where artificial intelligence works. Tap any of them.
Eleonora's operationone system
ToolArtificial intelligence
The store, the catalog and the content.
Swipe
More attention, fewer hands, one owner.
Someone answers on WhatsApp, even in the middle of the night.
People: the work a team that size used to do is now done by the agents, and more efficiently.
Team answers for the whole operation.
Keep looking.
Your brand
Can you picture your brand working like this?
Tell me what you sell and I'll tell you what I'd connect first.